Privacy Policy

Last updated: April 25, 2026

This Privacy Policy describes how Ecommerce Shop Cart LLC ("Operator", "we", "us", "our") collects, uses, and protects your personal information when you visit our websites, purchase our digital products, or interact with our marketing communications across the web properties and applications we operate, including but not limited to The Anastasia Method, Sweet Hustle, and related digital ebook brands (collectively, the "Services").

By using our Services, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

• Information you provide — your email address, name, and billing information when you purchase a digital product. Payment information is processed by Hotmart (our payment and digital-product fulfillment partner) and is not stored on our servers.
• Information collected automatically — IP address, browser type and version, device type, operating system, referring URL, pages visited, time spent, and approximate geographic location, collected through cookies and similar tracking technologies.
• Marketing analytics data — pageview events, click events, conversion events, and aggregated audience signals collected through Meta Pixel, Pinterest Tag, Google Analytics, and equivalent services.
• Communication data — content of emails or messages you send to us when contacting customer support.

2. How We Use Your Information

• To deliver the digital products you have purchased.
• To send transactional emails (purchase confirmation, download links, customer support).
• To send marketing emails when you have opted in (you may unsubscribe at any time).
• To improve our products, websites, and customer experience.
• To measure, target, and optimize advertising on platforms including Meta (Facebook and Instagram), Pinterest, and Google.
• To detect, prevent, and address fraud, abuse, or technical issues.
• To comply with legal obligations.

3. Legal Bases for Processing (EU/UK Residents)

If you are located in the European Economic Area, United Kingdom, or Switzerland, we process your personal data on the following legal bases:

• Contract — to fulfill product purchases.
• Consent — for marketing emails and non-essential cookies.
• Legitimate interests — for analytics, fraud prevention, and improving our Services.
• Legal obligation — for tax, accounting, and regulatory compliance.

4. Third-Party Services

We share information with the following service providers to operate our Services. Each operates under its own privacy policy, which we encourage you to review:

• Hotmart — payment processing and digital-product fulfillment — Hotmart Privacy Policy
• Meta Platforms (Facebook, Instagram) — advertising and analytics — Meta Privacy Policy
• Pinterest — advertising and analytics — Pinterest Privacy Policy
• Google — analytics and advertising — Google Privacy Policy
• Cloudflare — web hosting and content delivery — Cloudflare Privacy Policy

5. Cookies and Tracking Technologies

We use cookies and similar technologies to remember preferences, measure advertising performance, and analyze website usage. Specifically:

• Meta Pixel — tracks page views and purchase events to measure ad performance and build audiences for advertising.
• Pinterest Tag — tracks page views and checkout events to measure Pinterest advertising performance.
• Functional cookies — remember your language preference and quiz state across visits.

You may disable cookies through your browser settings or opt out of interest-based advertising via the Digital Advertising Alliance (US) or Your Online Choices (EU). Disabling cookies may affect site functionality.

6. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access the personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of your information ("right to be forgotten").
• Object to or restrict our processing of your information.
• Withdraw consent at any time, where processing is based on consent.
• Data portability — receive your information in a structured, commonly used format.
• Opt out of the sale or sharing of personal information (California residents under CCPA/CPRA).
• Lodge a complaint with your local data protection authority (EU/UK residents under GDPR).

To exercise these rights, contact us using the details in Section 12. We will respond within 30 days.

7. Data Retention

We retain personal information only as long as necessary for the purposes outlined in this policy, to comply with legal obligations, resolve disputes, and enforce agreements. Typical retention periods:

• Purchase records — 7 years (tax and accounting requirements).
• Marketing analytics data — up to 2 years.
• Email subscriber data — until you unsubscribe, then 30 days.
• Customer support correspondence — 3 years.

8. Data Security

We implement reasonable technical and organizational safeguards to protect your information against unauthorized access, alteration, disclosure, or destruction. However, no method of internet transmission or electronic storage is 100% secure. We cannot guarantee absolute security.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. Where required by law, we rely on appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

10. Children's Privacy

Our Services are not directed to individuals under 16 years of age. We do not knowingly collect personal information from children under 16. If you believe we have inadvertently collected such information, please contact us and we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision. Material changes will be communicated via email or a prominent notice on our websites. Your continued use of the Services after changes constitutes acceptance of the updated policy.

12. Contact Us